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Curling Canada

Curling Canada is the national governing body for the sport in Canada. From grassroots development to iconic annual events like the Montana’s Brier, and Scotties Tournament of Hearts, Curling Canada is one of the country’s leading sport organizations. This past curling season, TSN and RDS’ coverage of the Season of Champions events resulted in a total Canadian broadcast audience of over 10 million viewers.

In addition to domestic events and programs, Curling Canada also provides critical support to our national teams representing Canada at the World Championships, Olympic and Paralympic Winter Games.

Our Role

UNITE is providing strategic sales and marketing support for Curling Canada’s sponsorship, licensing and merchandising programs. Our efforts have included securing Montana’s as the new Title Partner for the prestigious Brier – the largest curling event in the world. UNITE has also led the development of other new partnerships for Curling Canada including PointsBet Canada, Pharmasave, AGI, Great Western Brewing Company, and StorageVault among others.

If you would like to learn more about our work with Curling Canada, or how you can become a partner, contact us at hello@unitepartnerships.com.